One of the most lucrative business opportunities in the recent economic climate is cleaning foreclosures. And this business is going to do good for some period of time. That’s the reason many companies are blooming up in a short time. Just like any other business, you have to market consistently so that it pays off nicely.
Many people are jumping into this business of foreclosure cleaning thinking that there will be lots of vacancies and new job opportunities all around. Well the fact is it won’t happen. If there is no money to do the marketing, how is that business going to survive.
Foreclosure Cleaning Company for Hire: No Job Too Big or Small!
Well, this sounds like a good headline of your flyer. Keep the matter simple to make the marketing more effective. This will definitely help to spread the word about your foreclosure cleaning company. Following is a step by step plan for marketing your foreclosure cleanup company using flyers.
Headline: You can design an effective flyer for your foreclosure cleanup business. The most important thing in this is the headline. It should clearly state what you exactly want to do. It should be easy to read in big, bold letters. You can put bright colors in the text and the background to give a strong impact. Your flyer should easily catch the attention of everyone.
Body copy: In the main body of the flyer, provide the list of all the services you offer. Don’t try to cram every service you are going to offer in there, because it will get overcrowded with too much text in it. The idea is to create interest towards your foreclosure cleaning services when people are reading your flyer. Put your website address on the flyer so that people can get more information there. Put lots of space between paragraphs on your foreclosure cleaning flyer. The idea here is to get the maximum attention of the prospect.
Cleaning Foreclosures Marketing Tip: State Benefits, Not Features
When customers are going to buy a product, they don’t always look for the features. They want to see what kind of benefits they are getting if they are purchasing that product. They will compare the product you have with other companies. For example, if you want to explain your services, you can either say “We offer excellent customer service.” Or you can say like “We Can Help You Sell More Houses with Our Foreclosure Trash out Service” or, “Get Your Foreclosed Properties Cleaned, Repaired and Painted In 24- 48 Hours.” Compare the difference?
Once you have designed the perfect flyer describing your business cleaning foreclosures, drop them to the local realtor offices, post them on community bulletin boards and keep a constant follow up. Soon, you will hear your phone ringing continuously.
It can be a terrifying dream of loosing your home because of a foreclosure. It can get even more frightening when the con artists are preying on the desperate homeowners who have got their homes foreclosed. They will give all assurances to rescue your home and get your money. Once they have scammed you, it will be a nightmare to have nothing left.
Most of the scam artists use half truths and outright lies to win your trust and promise relief. Their main intention is to collect the money from you that you are putting towards the repayment plan to your lenders. They will pocket that money and will never pay your lenders. If you are too innocent, they will make you believe that they have got the ownership of your property from the lender and you just need to pay them back in your convenient ways. The fact is that you have already lost your home to foreclosure even though you had the best intentions to pay back.
Know the ways of how a con artist will try to deceit you when you are facing a foreclosure. There are legitimate options to save your home even if the foreclosure process has already started. Foreclosure rescue firms will advertise on the internet, or through public files at local government offices. Once you have contacted them, they will send personalized letters and get most of your attention. Beware of the scam artists who use very simple and straight forward messages like “Stop foreclosure now. We guarantee our services and you can save your home.” They can even personalize the letter to the extent that they have contacts with your lenders and they can work out arrangements. They will convince you to send payments to them and then they will forward it to your lender. It’s just that simple, but the fact is its not. They are digging you deeper into the hole.
If you are about to face a foreclosure, your best bet is to contact your lender immediately and explain them your situation. You will be able to work out some kind of arrangements because they want their money back and they don’t want to incur additional costs. You can negotiate with them for a new repayment plan.